Titleist, the #1 Ball in Golf, has advanced its flagship Pro V1 and Pro V1x models, the worlds most trusted and best-selling golf balls. Driven by the pursuit of superior performance, Titleist delivers even more distance, softer feel and longer lasting durability in its 2013 Pro V1 and Pro V1x models through new core and cover technologies.
The 2013 Pro V1 provides even softer feel, making it the softest Pro V1 yet. Golfers will also benefit from the Pro V1’s longer distance due to lower driver and long game spin, and a shallower angle of descent that produces more roll. The 2013 Pro V1x delivers even more distance and more consistent performance with its deep downrange peak trajectory, tight ball flight and outstanding spin control. Both new models feature an improved Urethane Elastomer cover and paint system that results in longer lasting durability while retaining a whiter, brighter finish. New Pro V1 and Pro V1x also maintain their outstanding Drop-and-Stop control, providing all golfers with the proven short-game scoring performance that contributes to shooting lower scores.
“Performance drives all of us at Titleist,” said Mary Lou Bohn, Vice President, Titleist Golf Ball Marketing and Communications. “While it’s no easy task for our Golf Ball R&D team to improve upon our industry-leading products, new Pro V1 and Pro V1x are the best performing golf balls we’ve ever made and the best performance choice for all golfers looking to shoot lower scores.”
The 2013 Pro V1 and Pro V1x have been tested and validated by golfers at every level of the game – including the world’s best tour professionals, PGA professionals and amateur golfers of all swing speeds – to resounding positive feedback and success. Among the early converters to the new golf balls were Adam Scott (Pro V1) and Luke Donald (Pro V1x), each player winning convincingly on the worldwide professional tours after putting the 2013 model in play.
“Golfers want exceptional distance in their long game and the best scoring performance for their short game,” said Bohn. “Yet they also value longer lasting durability. With our improved Urethane Elastomer cover system, golfers will not only experience an aerodynamically more consistent flight, they will notice their new Pro V1 or Pro V1x golf ball looking new and whiter longer.”
Available in golf shops in the UK and Europe from early March, 2013, new Pro V1 and Pro V1x are manufactured to exacting standards in Titleist’s own world-class facilities. As a result, every Pro V1 and Pro V1x golf ball performs consistently for every golfer, every round and on every type of shot.
Titleist: #1 Ball in Golf.