Thursday, 23 January 2014
Callaway's new range of balls  (EuropeanTour)
Callaway's new range of balls (EuropeanTour)

Callaway Golf today welcomes a new addition to its recently launched X2 Hot family with the introduction of X2 Hot and X2 Hot + Golf Balls, constructed to promote long, straight ball flights.

The three-piece distance balls are engineered to enable optimum spin separation at swing speeds of 90mph and below (X2 Hot), and 90mph and above (X2 Hot +) respectively for golfers to ‘custom fit’ their golf ball, resulting in low spin off the tee, reducing hooks and slices, without compromising touch around the green.

Callaway’s proprietary HEX technology optimises aerodynamics, for a longer, more stable and penetrative ball-flight while the Trionomer cover and fast tech mantle, featured in both the new Golf Balls, is Callaway’s softest ever multi-layer design, maximising ball speeds for extreme distance and delivering supreme feel and control.

Dave Bartels, Senior Director of Golf Ball Research & Development for Callaway, said: “Golfers stand to gain significant performance benefits from playing a golf ball engineered to fit their game.The X2 Hot family is all about maximising distance and forgiveness to help golfers hit lower scores, which is reflected in the X2 Hot and X2 Hot + Golf Balls.”

Besides the traditional white, both the X2 Hot and X2 Hot + models are also available in a newly formulated Optical Yellow colour for greater visibility through the air and on the ground.

The launch of X2 Hot and X2 Hot + Golf Balls complements Callaway’s new X2 Hot hardware range including the X2 Hot and X2 Hot Pro Drivers, Hybrids, Irons and the X2 Hot, X2 Hot Pro and X2 Hot Deep Fairway Woods.

The X2 Hot & X2 Hot + Golf Balls are available from retailers across Europe from January 31 with an RRP of (per dozen):

GBP 24.99
EUR IRE 29.99
EUR 35
CHF 45
SEK 299
DKK 279
NOK 275
EUR FINLAND 35

Find out more about Callaway and the full X2 Hot family, including X2 Hot and X2 Hot + Golf Balls at www.callawaygolf.com

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