World-class performance by golfers on The European Tour will now be recognised in a new award – the Genworth Performance Award, launched jointly by Genworth (NYSE: GNW) and The European Tour.
The Genworth Performance Award will set a new benchmark in determining how a player’s performance across a range of detailed metrics singles them out for recognition.
Unlike the ‘man of the match’ award in many other sports that is often based on a qualitative assessment of a player’s performance, this new award brings a high level of objectivity that is unique to the game of golf and builds on the heritage of the Genworth Statistics programme that has been supporting The European Tour since 2007.
The new award will measure a player’s performance in six critical performance categories:
1. Tee shots (total driving from combined ranking);
2. Approach shots (GIR ranking);
3. Scrambling (scrambles ranking);
4. Putting (putts per round ranking);
5. Scoring (stroke average); and
6. Prize money achieved (average money won per tournament played).
The player who has the lowest average ranking or position across these performance categories will qualify for The Genworth Performance Award, which will be presented quarterly, as well as having a chance to achieve The Genworth Performer of the Year Award which will be announced at the end of the season. This will then be presented to the winner at the annual Players’ Awards evening, which takes place during the week of The European Tour’s flagship event, the BMW PGA Championship.
In order to be considered for The Genworth Performance Award, each player must have played a minimum of 10 rounds in a given quarter (3 tournaments where they make the cut at 2) and for The Genworth Performer of the Year Award each player must have played a minimum of 40 rounds in a given year (10 tournaments if they make the cut).
Peter Barrett, Global Managing Director, Genworth, said: “These new awards reflect our desire as a sponsor of The European Tour to recognise exceptional performance – something which is vital in sport and of course in business.”
The European Tour will be keeping players, media and all golf fans alike up to date on which golfers are performing the best by showcasing regular updates via its official website (europeantour.com) as well as extensive TV coverage.
The Genworth Statistics page on the official website already provides a wealth of knowledge and resource to golf fans, who will now be able to assess how their favourite golfers are performing across the whole season.