Women's Golf Street Life ()
Danish brand ECCO – a leading global manufacturer of innovative footwear – introduces its 2013 women’s golf collection, featuring looks and technologies designed to help serious and casual golfers maximize performance on the course and elevate their style in all situations.
Extending the multi-year curve of market trends pioneered by ECCO, Golf Street Life is arguably the most striking golf shoe ever produced. Available in regular and bootie models, it showcases supremely elegant leathers with patent and glitter highlights taken directly from boulevards of the world’s fashion capitals.
The perfect complement to any modern chic outfit, Golf Street Life is also packed with game-enhancing technologies. These include the patented, ultra-convenient Street hybrid outsole that functions perfectly on nearly any surface.
“Our golf business was initially built through the women’s market and 2013 marks a glorious return to these roots with a collection that is undoubtedly our strongest yet,” says Michael Waack, Head of Global Golf at ECCO. “Whether she is a traditional or fashion-forward dresser, no woman will have trouble finding her latest shoe obsession in this amazing range.”
To be worn in competition by scores of Tour stars worldwide – including LPGA sensation Belén Mozo – the 2013 women’s golf collection is also highlighted by:
• Golf Street: Continuing to prove that golf shoes don’t have to look like golf shoes, this award-winning collection remains bright, funky and fun. Each model features the famed hybrid outsole with approximately 100 moulded traction bars and 800-plus traction angles.
• BIOM Hybrid: The first and only performance hybrid shoe made specifically for women, this athletic design showcases a low-profile, superior cushioning, outstanding stability via patented ECCO traction and Natural Motion technologies.
• Classic Hybrid: Comfort, performance and convenience in one sleek package, the Women’s Classic Hybrid is perfect for players of all ages seeking a shoe that can carry them from one activity to the next. It is available in three different leather types and upper patterns – including an eye-catching kiltie – each with a distinctly refined look and feel.
The 2013 women’s golf collection will begin shipping globally in Q4 2012, with arrivals continuing through early 2013.
Retain Recommended Prices:
Classic Hybrid: £150
Golf Street: £105
Biom Hybrid: £150
Biom Golf: £175
The only major shoe manufacturer to own and manage every step of the shoemaking process – from leather production through its own shoe factories all the way to its stores – ECCO adheres to the design philosophy that “the shoe must follow the foot.” This approach allows the company to craft footwear that combines style and comfort with uncompromising quality and innovative technology. A leading global brand, ECCO was founded in 1963 by Karl Toosbuy and remains family owned. Headquartered in the Danish towns of Bredebro and Tønder, the ECCO footwear group employs nearly 20,000 people worldwide. Its products can be found in 4,000 branded sales locations in more than 90 countries.
For further inspiration, please visit www.ecco.com/golf.