• EN
  • DE
  • FR
  • ES
  • JP
Monday, 25 February 2013
The Ryder Cup  (Getty Images)
The Ryder Cup (Getty Images)

The 2014 Ryder Cup at Gleneagles will welcome the first designated Worldwide Partner in the event’s history following an agreement between Standard Life Investments, Ryder Cup Europe and the PGA of America that will see the global asset management company become a Worldwide Partner to both the 2014 and 2016 Ryder Cups.

Never before has a company partnered with The Ryder Cup on both sides of the Atlantic, with the new ground-breaking agreement enabling Standard Life Investments to promote and market its association with The Ryder Cup on a truly global scale.

With a potential daily TV audience of 500 million people across 183 countries, The Ryder Cup has evolved into one of the sport’s most valuable and prestigious global brands, making it the perfect partner for a dynamic company such as Standard Life Investments.
 
Keith Skeoch, CEO, Standard Life Investments, said: "Standard Life Investments is thrilled to become the first Worldwide Partner of The Ryder Cup. This sponsorship complements our reputation as a leading global asset manager with strong performance and a distinctive team culture. It is an integral part of our long-term brand building strategy and is a perfect match in terms of our heritage, client base and strong team ethos."

Pete Bevacqua, Chief Executive Officer of the PGA of America, said: “We are delighted to welcome Standard Life Investments as a Worldwide Partner to both the 2014 and 2016 Ryder Cups in what is an historical agreement.

“We believe The Ryder Cup is among the most valuable sponsorship investments in sport and are confident that Standard Life Investments will reap tremendous value from their Worldwide Partnership on both sides of the Atlantic.
 

“This announcement follows the launch of the unified Ryder Cup global brand identity and the stated aim of Ryder Cup Europe and the PGA of America to secure global partnerships going forward.”
 
Richard Hills, Europe’s Ryder Cup Director, added: “As a company, with a strong global reach and Scottish heritage, Standard Life Investments share our commitment to teamwork and helping people achieve their full potential.

“We look forward to working closely with the Standard Life Investments team in delivering a world class Ryder Cup at The Gleneagles Hotel; a Ryder Cup that will create a positive and long lasting legacy for the game in the ‘Home of Golf’.”

Get Adobe Flash player

Card of Course

Latest PhotosMore

  • Alan Hansen with ClubGolf members from Prestonfield Golf Club at Edinburgh
  • Paul McGinley, M. Julien de Beaumarchais & Hugues Lechanoine presenting Mouton Cadet Ryder Cup Selection, the 2014 Ryder Cup Wine
  • Paul McGinley (centre), is pictured with his vice-captains Des Smyth (left) and Sam Torrance
  • Paul McGinley, European Ryder Cup Captain, is pictured with his vice-captains Des Smyth and Sam Torrance
  • Paul McGinley has named Des Smyth and Sam Torrance as his first two Vice Captains
  • Xirrus named Official Wi-Fi Network Supplier
  • Shona Robison MSP, Minister for Commonwealth Games and Sport, and Paul McGinley, European Ryder Cup Captain
  • (L-R) - John Mason, Director for Business, Scottish Government, Mike Cantlay, Chairman of Visit Scotland, Shona Robison MSP, Minister for Commonwealth Games and Sport, and Paul McGinley, European Ryder Cup Captain
  • Ray Floyd
  • (L-R) Rokus van Iperen, President & CEO, Canon Europe, Middle East and Africa, and Keith Waters, Chief Operating Officer, The European Tour, announce Canon as Official Supplier of Imaging Solutions to The 2014 Ryder Cup.
  • L-R: Andrew Richards, Group Managing Director, House Building, Galliford Try plc, Greg Fitzgerald, CEO, Galliford Try plc, Edward Kitson, Ryder Cup Match Director, Ken Gillespie, Chief Executive, Construction, Galliford Try plc (Golf Tour Images)
  • Paul McGinley - Brilliant Moment
  • L-R: Gerard Hampsey – Business Development Manager, NVT Group, Edward Kitson, Ryder Cup Match Director, Stephen Park-Brown, Managing Director, NVT Group, Graeme Muir – Operations Director, NVT Group
  • Andre Bossert
  • Tony Jacklin, Michael Parkinson, Peter Alliss, Bernard Gallacher and George O'Grady
  •  Paul McGinley, the European Ryder Cup captain, is presented with a gift by Karel de Gucht, EU Trade Commissioner at a VIP dinner at Gleneagles
  • The two Ryder Cup captains Tom Watson (left) and Paul McGinley (right) with EU Trade Commissioner Karel de Gucht (centre)
  • European Captain Paul McGinley and USA Captain Tom Watson
  • European Captain Paul McGinley and USA Captain Tom Watson
  • Ryder Cup Captains Tom Watson and Paul McGinley

Ryder Cup Official Partners

  • Rolex
  • BMW
  • walker
  • ernst
  • standardlife

Media Centre

Official Partner

Official Suppliers

This website is © The PGA European Tour 1997 - 2013. PGA European Tour, Wentworth Drive, Virginia Water, Surrey, GU25 4LX. Registered in England No. 1867610.
All rights reserved. No reproduction, distribution or transmission of any information, part or parts of this website by any means whatsoever is permitted without the prior written permission of the PGA European Tour.