ADT, Europe’s leading provider of electronic fire and security solutions, has been confirmed as the title sponsor of the 2004 English Seniors Open taking place at Formby Hall Golf Club between the 24th and 26th September.
Paul Jones, from event organisers Tonge International, said: “We are delighted that ADT has chosen to sponsor the tournament this year. Their investment reflects the strength of the European Seniors Tour and stature of the English Seniors Open. It takes place at Formby Hall Golf Club, one of Europe’s leading championship courses.”
ADT already has high profile golf sponsorships in the USA and this marks its first venture into the sport at a Europe level. Alex McNutt, Managing Director of ADT Europe and South Africa, commented “ADT has a passion for sports and we have a diverse portfolio of sponsorships across the world, ranging from golf and football through to tennis and motorsport. We see our new partnership with the ADT English Seniors Open as a great addition that will allow us to reach new audiences. It also gets us involved in supporting a major sporting event in the North West of England, thereby helping to put something back into the communities we serve. ADT is proud to be the Title Sponsor of the 2004 ADT English Seniors Open.”