London Golf Club, host venue for the 2014 Volvo World Match Play Championship, has stated the importance of a shared “European Tour heritage” as the key factor behind its contract renewal with Club Car, the world’s largest manufacturer of electric golf cars and an Official Supplier to The European Tour.
Part of the exclusive European Tour Properties network of world-class venues, London Golf Club has upgraded its existing Club Car fleet with 50 Precedent i3 vehicles, the company’s market-leading golf car.
Austen Gravestock, Chief Executive of London Golf Club, said: “At London Golf Club, we pride ourselves on our ability to offer our members and guests an unrivalled service and attention to detail.
“It is critical, therefore, that we work alongside the leading companies in the industry, and the prestige of Club Car’s brand, along with its European Tour heritage, ensures our high expectations continue to be met.
“The company understands our specific requirements. The excellent customer service levels at Club Car, along with its distributor Bradshaw who supplied the new cars, continues to match our own and has been invaluable in ensuring the fleet is operational all day every day.”
The Precedent i3 vehicles provide golfers with precise shot and distance information, and flyover video graphics of each hole.
Gravestock said: “London Golf Club hosts a large number of corporate golf days, and a considerable number of customers who have used the technology during an event have commented on how the ability to tailor the screens with the company logos and specific contact details really helps enhance their experience.
“The feedback we have already received from our customers has been overwhelmingly positive, and underlines why it was such a straightforward choice to renew our contract with Club Car.”